SIMPLE & TRANSPARENT PRICING

Choose Your Plan. Grow Your Business.

Get access to powerful WhatsApp business communication tools with a monthly Msgnify subscription. Meta messaging charges are calculated separately based on actual usage.

✓ No hidden platform charges ✓ Transparent Meta billing ✓ Plans for every business
MSGNIFY SUBSCRIPTION

Choose Your Platform Plan

This is the monthly fee you pay to use Msgnify software, dashboard and included features.

FOR STARTUPS

Starter

Perfect for small businesses getting started with WhatsApp communication.

₹999 / month

Billed monthly

Get Started

What's included:

  • ✓ 2,000 Contacts
  • ✓ 1 Team Member
  • ✓ 1 WhatsApp Number
  • ✓ Bulk Campaign Management
  • ✓ Marketing Templates
  • ✓ Utility Templates
  • ✓ Authentication Templates
  • ✓ Contact Import & Export
  • ✓ Basic Live Chat Inbox
  • ✓ Basic Campaign Reports
Meta messaging charges are separate.
FOR BUSINESSES

Business

For established businesses managing multiple teams, contacts and communication workflows.

₹4,999 / month

Billed monthly

Choose Business

Everything in Growth, plus:

  • ✓ 50,000 Contacts
  • ✓ 10 Team Members
  • ✓ 3 WhatsApp Numbers
  • ✓ Bulk Campaign Management
  • ✓ Marketing Templates
  • ✓ Utility Templates
  • ✓ Authentication Templates
  • ✓ Advanced Live Chat Inbox
  • ✓ Advanced Automation
  • ✓ Advanced Analytics
  • ✓ API Integration
  • ✓ Priority Support
Meta messaging charges are separate.
NEED SOMETHING BIGGER?

Looking for an Enterprise Solution?

Get a customized plan with flexible contact limits, team access and business requirements.

Contact Sales →
Important: All prices above are Msgnify software subscription charges only. Meta WhatsApp Business Platform messaging fees are not included in these plans. Applicable taxes on the Msgnify subscription may be extra.
WHATSAPP BUSINESS PLATFORM

Understand Meta Messaging Charges

Meta charges separately for WhatsApp messages based on their category and recipient's country.

Meta Charges Are Separate From Msgnify

Msgnify subscription gives you access to the software and its features. WhatsApp message delivery charges are determined by Meta and billed separately according to actual usage.

PROMOTIONAL

Marketing Messages

Used for promotions, offers, announcements, product launches and customer re-engagement.

₹0.8631 / message
Examples: Festival Offers Discount Campaigns Product Promotions
TRANSACTIONAL

Utility Messages

Used for order updates, payment confirmations, booking details and account notifications.

₹0.1150 / message
Examples: Order Confirmation Payment Updates Delivery Notifications
VERIFICATION

Authentication Messages

Used to send one-time passwords and verification codes for secure customer authentication.

₹0.1150 / message
Examples: Login OTP Account Verification Security Codes
India rate card: Rates shown are for messages delivered to Indian (+91) numbers, effective 1 October 2026.

Important: Authentication-international pricing may apply to eligible international senders. Rates for other countries differ. Meta may revise its rate card. Applicable taxes and other provider charges may be extra.
MESSAGE COST ESTIMATOR

Calculate Your Meta Message Cost

Enter your estimated monthly message volume to calculate your approximate Meta charges.

Monthly Message Volume

Enter the number of messages you plan to send.

₹0.8631 per delivered message
₹0.1150 per delivered message
₹0.1150 per delivered message
This calculator estimates standard India message rates. It does not include taxes, special rates, free entry point windows or applicable volume discounts.
ESTIMATED META BILL
₹
₹1,093.10

Estimated Meta messaging charges

Marketing ₹863.10
Utility ₹115.00
Authentication ₹115.00
Total Messages 3,000
Msgnify subscription Not included

Your selected monthly Msgnify plan will be billed separately.

TRANSPARENT BILLING

How Your Monthly Billing Works

Understand exactly what you pay to Msgnify and what you pay to Meta.

01

Msgnify Subscription

Pay your selected monthly platform plan for using Msgnify features, dashboard and included account limits.

SOFTWARE FEE
02

Meta Messaging Charges

Meta messaging charges depend on your delivered message volume and the category of each message.

USAGE FEE
03

Your Total Monthly Cost

Your total cost is your Msgnify subscription plus applicable Meta messaging charges and taxes.

TOTAL BILL
YOUR MONTHLY BILL
Msgnify Subscription Monthly software plan
+
Meta Charges Actual message usage
=
Total Cost Before applicable taxes
GOT QUESTIONS?

Frequently Asked Questions

Everything you need to know about Msgnify subscriptions and WhatsApp messaging charges.

Is Meta messaging included in the monthly plan? +

No. Msgnify subscription and Meta messaging charges are separate. Your subscription covers platform access, while Meta charges depend on your actual delivered messages.

What is the difference between Marketing and Utility? +

Marketing messages are promotional messages such as offers, discounts and product announcements. Utility messages are non-promotional updates related to an existing order, booking or transaction. Meta determines the final template category.

What are Authentication messages? +

Authentication messages are used to send OTPs and verification codes for customer login, account verification and security checks.

Are Meta charges calculated on sent or delivered messages? +

Standard WhatsApp Business Platform template messaging charges are generally based on delivered messages. Actual billing follows Meta's applicable pricing rules and account rate card.

Can I change my Msgnify subscription plan? +

You can contact our team to discuss changing your subscription plan. Any upgrade, downgrade or billing adjustment will be subject to the applicable subscription terms.

Do I need an official WhatsApp Business Platform account? +

WhatsApp Business Platform access is required for API-based messaging features. Your business must complete the applicable Meta setup, verification and template approval requirements.

Are taxes included in the displayed prices? +

Displayed Msgnify subscription prices are before applicable taxes unless stated otherwise. Meta messaging taxes and billing are governed by Meta's invoice and billing arrangements.

START WITH MSGNIFY

Ready to Make Your Business Communication Smarter?

Choose your platform plan and start organizing your WhatsApp business communication.